Photo/Zheng Yuhang (NBD)
No.1 Meta to Expand New AI Features for Advertisers
According to foreign media, Meta Platforms is testing new AI tools that allow advertisers to create marketing materials, including images and information, using generative AI prompts. The feature is currently available to some advertisers. Meta said on Tuesday that in the coming months, marketers will also be able to use text prompts to create different versions of original images.
Commentary: Meta's AI tools will enhance ad personalization and promote the development of automation and intelligence in the ad industry. This may lead to adjustments in industry competitive strategies.
No.2 Pfizer Reports Death of Patient in Duchenne Gene Therapy Clinical Trial
According to foreign media on May 8, a young boy died of cardiac arrest in Pfizer's gene therapy clinical trial for Duchenne muscular dystrophy (DMD). DMD is a genetic muscle-wasting disease. Pfizer is still investigating the exact cause of the accident and death experienced by the patient.
Commentary: Unfortunate events in clinical trials may have an impact on public trust in gene therapy and regulatory scrutiny. Pfizer needs to handle it carefully to maintain its corporate reputation.
No.3 Tesla Robotaxi is Expected to be Tested in China
According to China Daily, Tesla has proposed to land "robotaxis" in China. In response, the Chinese government may first support its testing and demonstration in China, but has not yet fully approved the full landing of its FSD in China. "Robotaxi" is Robotaxi. Musk previously said that Tesla will release its Robotaxi product on August 8 this year.
Commentary: If Robotaxi is tested in China, it may promote the development of autonomous driving technology and reshape the robotaxi market at the same time. However, it is necessary to pay attention to the regulatory approval process.
No.4 Microsoft to Invest $3.3 Billion in AI Infrastructure in Wisconsin
According to foreign media, on Wednesday, US President Biden plans to visit the town of Mount Pleasant in southeastern Wisconsin. He will join Microsoft President Brad Smith to announce the company's plan to invest $3.3 billion to build a new data center there. In addition, Microsoft said it will also invest in a new AI lab at the University of Wisconsin-Milwaukee to train workers to use AI technology.
Commentary: Microsoft's investment strengthens its infrastructure construction in the AI field, which will help promote local economic development and popularize AI technology education.
No.5 Apple Releases New 3nm M4 Chip iPad
Apple held a press conference on Tuesday to update its iPad product line. Among them, the newly released 2024 iPad Pro directly skips the M3 chip and uses the latest M4 chip. The chip is based on TSMC's second-generation 3nm process technology. The CPU running speed is 50% faster than the previous generation M2 chip, and the rendering efficiency is 4 times higher. Apple said that compared to the latest chips used in lightweight AIPC laptops, the M4 chip can achieve the same performance with only 1/4 of the power consumption.
Commentary: Apple's release of the M4-powered iPad is likely to further consolidate its dominant position in the high-end tablet market.
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