On the evening of April 18th, Li Auto held a new product launch event for the Li Auto L6. Li Auto announced that the L6 model is officially on the market, with the L6 Pro priced at 249,800 yuan and the L6 Max priced at 279,800 yuan. It was introduced that the L6 will start small-scale deliveries next week and large-scale deliveries in May.

The size and performance of the L6 are comparable to the Porsche Cayenne. Li Auto’s CEO, Li Xiang, stated that he wants to build cars for himself and users, not for capital.